Areas of Interest

• Neuromarketing
• New media communication
• Spatial aspects of innovation systems
• Innovation Management – Process and design approach
• Innovation in academic teaching
• Eco-innovation
• Organisational innovation
• Innovative methods of marketing research
• Innovative business models
• Consumer behavior on the Internet
• Mobile technologies in marketing

Programme Committee Members

  • Stefan Bojnec – Faculty of Management, University of Primorska in Koper
  • Paweł Capik – Faculty of Humanities and Social Sciences, Keele University
  • Jozsef Gal – Faculty of Engineering, University of Szeged
  • Elena Horska – Faculty of Business and Management, Slovak University of Agriculture in Nitra
  • Fabio Musso -Department of Economics, Society and Politics, Carlo Bo University of Urbino
  • Mariya Peneva – Faculty of Business, University of National and World Economy in Sofia
  • Kirill Rozhkov – Company Marketing Department, National Research University Higher School of Economics, Moscow
  • Martin Saucek – Faculty of Business and Economics, Mendel University in Brno
  • Natalya Skriabina  – Company Marketing Department, National Research University Higher School of Economics, Moscow
  • Barbara Borusiak – Faculty of Management, Poznan University of Economics and Business
  • Wiesław Ciechomski – Faculty of Management, Poznan University of Economics and Business
  • Jan Mikołajczyk – Faculty of Management, Poznan University of Economics and Business
  • Bartlomiej Pieranski – Faculty of Management, Poznan University of Economics and Business
  • Robert Romanowski – Faculty of Management, Poznan University of Economics and Business